I have two favorite ads of all time that are from Volkswagen: one print, one TV. There has never been a television commercial that has made me feel as great as this one. The youth, the playfulness, the unending faith: Lil Vader.
The little Jedi has returned to my heart after I read this article while working today. I couldn’t focus for over 5 minutes.
To keep a long story short, and adorable, the boy is currently preparing for heart surgery. He is so full of hope and optimism— and can’t wait to get back to play.
Here is a link to the story, and the WONDERFUL ad he was in a few years ago.